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Tag - Social Media Marketing

The Youthful Allure of Instagram
15 Jul

The Youthful Allure of Instagram: Why It is Still Popular with Tweens and Teens

It is no secret that most tweens and teens love socializing and taking selfies. These are two of the main reasons Instagram—since its inception in 2010—has remained so popular with the younger generation. The Pew Research Center reports that almost three-quarters of teens are enjoying interacting on Instagram, largely in part because of the social nature of this platform that builds relationships with community and friends. In fact, about 63% of teens surveyed by E-marketer said they used the [...]

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01 Apr

How To Trim, Not Turn Off, Your Marketing During Coronavirus Pandemic

Everyone is feeling the impact of the coronavirus pandemic as it has taken over the world. Businesses, sports, entertainment, events and more have been shut down for months and the ending is still not in view. It could last another week, month or longer. While staying safe is the top priority, business owners have to make difficult decisions. Some are lucky and can either remain open or are actually doing more business than usual. Grocery stores, delivery services, certain [...]

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25 Mar

Businesses Need To Get Social During Coronavirus

With millions of people stuck at home, many businesses are trying to decide whether or not they should shut down, not how to improve their marketing efforts. While it's difficult to show the value in long-term marketing right now, several businesses are thriving with the use of social media campaigns that offer free giveaways and incentive for consumers to sign up. The advantage for the business is that they capture the contact information of the consumer, are able to connect [...]

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07 Aug

Enter To Win, Why Every Business Should Run Contests Online

Marketing is a true battle. You are fighting hundreds of other businesses of all shapes and sizes for the attention of the consumer. You need to be found in the right place at the right time, but you also need to be able to reach consumers and introduce your brand to them when they aren’t even aware of you. The question isn’t whether or not you need to market, it’s how you should market? Social media presents a unique [...]

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10 Jul

Using Your Data To Get More Social

What does it mean to utilize data? Most people would talk about sending an email to the consumer or even a postcard. Maybe running some ads to them on sites they visit or something else. You can even call them or send a text, but that creates fewer results because people feel like it’s an invasion of privacy. You know that you need to frequently hit the consumer with ads and that’s why you send out email campaigns two [...]

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05 Jun

Do Likes And Followers Matter Anymore?

If you have been involved in social media marketing for more than five years, you’ve seen several changes in strategy, costs, engagement, targeting options and more. Ten years ago, the strength of your social media marketing was based on how many followers and likes you had on your profile. Now, that number isn’t as important and it’s something that many companies completely ignore. Ideally, if someone were to view your company profile page, you would want them to see that [...]

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19 Sep

8 Marketing Mistakes Your Company Is Making Right Now

No one is perfect but every day we strive to improve. Businesses are the same way as they try to find ways of improving, reaching more customers, saving money, being more efficient or offering the next great thing that people will love. When it comes to marketing, whether it’s social media marketing, SEO, email or something else, there are dozens of ways that you can do things, but the truth is, you have to be sure that you are [...]

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25 Jul

How Changes In Social Media Marketing Impact My Business

Whether it’s Instagram, Facebook, Twitter or LinkedIn, the top platforms have been making big changes to the way you can market your business on social media. Their goal is to make more money while also creating a friendlier and easier experience for the user. This isn’t the best news for you as people who are following your page will see fewer of your posts. That’s really amazing when you think about it, you have to now pay to have [...]

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5 Easy Ways To Improve Your Marketing
21 Mar

5 Easy Ways To Improve Your Marketing

I’m pretty sure you’re thinking about your next marketing power move, right? This article was written with you in mind, especially, if you are looking for ways to improve their internet marketing. At DigDev Direct we provide a wide range of services to companies around the world. 1. Paid Social Media Promotions Everyone that has a business or product should be using paid social media marketing promotions. The problem is that most people aren't sure how to use it properly. By starting [...]

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Special SEO Sauce Blog Image
21 Feb

SEO Special Sauce

When most people hear about SEO they give you the confused emoji look. Novice business owners don’t know what Search Engine Optimization means or what SEO stands for until they realize how much it impacts their bottom-line. By definition, Search Engine Optimization is the process of affecting the online visibility of a website or a web page in a search engine's (Google, Yahoo!, and BING) natural results—often referred to as "natural" or "organic." Companies allocate a budget for their [...]

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