Tag - Pay Per Click

Special SEO Sauce Blog Image

SEO Special Sauce

When most people hear about SEO they give you the confused emoji look. Novice business owners don’t know what Search Engine Optimization means or what SEO stands for until they realize how much it impacts their bottom-line. By definition, Search Engine Optimization is the process of affecting the online visibility of a website or a web page in a search engine's (Google, Yahoo!, and BING) natural results—often referred to as "natural" or "organic." Companies allocate a budget for their [...]

This image is for the Tag Team: SEO and PPC Internet Marketing

Tag Team: SEO and PPC Internet Marketing

When it comes to SEO and Pay-Per-Click (PPC) people usually think that the later is more important. This is far from the truth for a couple of reasons. Both methods can be extremely helpful and bring limitless amounts of business to your company when they’re utilized as a tag team. When it comes to SEO you can break even with just one click. Reason being, SEO (Search Engine Optimization) isn’t going to cost you a thing but time. With PPC [...]

Clicks Vs Followers

When you own a business you have to make some pretty tough choices. You do not have the money to waste on trying things out. You need results and you need every penny you spend to count for something. This is especially true when it comes to marketing and there is a debate between what’s more valuable, followers or clicks? Whether you want to put your budget behind social media, pay per click or email marketing the bottom line [...]