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Digital Marketing: Know Your Audience

What is an audience? Many feel that it’s whoever sees your content. That’s actually not true, your audience is the people you are targeting, the people who you want to see your content. So, who is your audience? It’s an important question as it impacts every aspect of your marketing plan. For example, when you are putting together an email marketing campaign, you can select your audience based on age, location, personal interests, occupation, marital status, political affiliation and [...]

Marketing A Startup, Where To Start

At a time where many feel everything is controlled by big business, the fact is that there are more small businesses started each day than ever before. A big reason is because small companies can be started, ran and turn a profit without needing a big office or to spend thousands of dollars on employees and materials. You can start a company out of your home whether you sell something you make, make instructional videos or something else. However, [...]

Why Your Competition Is Your Best Friend In Marketing

Know thy enemy. You’ve heard it before and its good advice. The same holds true for business. The fact is that your competition offers you a unique advantage. They already know what works and what doesn’t work when it comes to marketing. Take a look at any industry and you will see similar businesses running similar ad campaigns. The reason is because they copy each other based on who is the most successful. For example, if a company that [...]

5 Advantages Of Email Marketing You Never Knew

Email marketing has been around for years and it’s only getting stronger. However, the reasons it’s getting stronger may surprise some people. It creates a unique opportunity, when combined with other marketing resources, to put your name in front of someone who may buy something from you. You aren’t hoping that they come across your ad, you aren’t waiting months for results. The same day it is sent out, you are sending that ad directly to the potential consumer. [...]

5 Easy Ways To Improve Your Marketing

5 Easy Ways To Improve Your Marketing

I’m pretty sure you’re thinking about your next marketing power move, right? This article was written with you in mind, especially, if you are looking for ways to improve their internet marketing. At DigDev Direct we provide a wide range of services to companies around the world. 1. Paid Social Media Promotions Everyone that has a business or product should be using paid social media marketing promotions. The problem is that most people aren't sure how to use it properly. By starting [...]

Snippet Opportunities that can boast your marketing by DigDev Direct

Featured Snippet Opportunities That Can Boost Your Internet Marketing

Getting snippets featured on Google search engine results is a blessing. It helps your website get ranked higher. When your target keywords gets ranked higher you’ll also receive more traffic. All of which increases your bottom-line. Featured snippet types can be seen as paragraphs, images, lists, or tables. How these featured snippets are revealed are based on how you layout your website. 3 Things Needed For Your Featured Snippet Keyword Research Questions Answered Top Ranking Keywords & URL’s   START WITH KEYWORD [...]

Marketing During Women History Month

Marketing During Women History Month

March is a very exciting month for women all over the world. It’s even a bigger time of the year for businesswomen. Marketing your company’s services and/or products during this month can be very lucrative, if it’s done correctly. The general public is normally more anxious to support women during Woman’s History Month. It’s obvious why, if you’re a Boss Lady, but as for our businessmen in Corporate America, below are a few reasons that may spark your interest. Why [...]

Special SEO Sauce Blog Image

SEO Special Sauce

When most people hear about SEO they give you the confused emoji look. Novice business owners don’t know what Search Engine Optimization means or what SEO stands for until they realize how much it impacts their bottom-line. By definition, Search Engine Optimization is the process of affecting the online visibility of a website or a web page in a search engine's (Google, Yahoo!, and BING) natural results—often referred to as "natural" or "organic." Companies allocate a budget for their [...]

5 Ways To Use Social Listening For Your Business

With Social Listening there are multiple ways to take advantage Customer Service Timing is important – always has and always will. Especially in today’s microwave society where nearly everything in business can be done on a smartphone.  Social listening allows you to completely be in touch with your customer base. No one wants to wait days or weeks to get a reply from an issue that have with a particular company or product. The new trend is to go straight [...]

This image is for the Tag Team: SEO and PPC Internet Marketing

Tag Team: SEO and PPC Internet Marketing

When it comes to SEO and Pay-Per-Click (PPC) people usually think that the later is more important. This is far from the truth for a couple of reasons. Both methods can be extremely helpful and bring limitless amounts of business to your company when they’re utilized as a tag team. When it comes to SEO you can break even with just one click. Reason being, SEO (Search Engine Optimization) isn’t going to cost you a thing but time. With PPC [...]