Tag - permission email marketing

Permission-Based Email Marketing

3 Ways to Make Permission-Based Email Marketing More Personal

Permission-based email marketing involves asking before you send. But your subscribers may still ignore your notes. Follow these three tips to boost your engagement rates. Permission-based email marketing starts with a question: "Can I send you notes from time to time?" People who agree start to get your marketing notes. But that doesn't mean they'll read everything you send. In fact, they may not read any of your notes at all. Analysts say it's become commonplace for us to ignore and dismiss [...]

Permission Based Email

How Is Permission-Based Email Different Than Spam?

Ask before you hit send, and you're using permission-based email techniques. Find out why this sets you apart from spammers, and learn how DigDev Direct can help. You've written up an amazing email message, and you just know everyone will love to read it. You're tempted to blast that note to everyone and hope someone bites. It might be time to pause. Researchers say consumers hate unsolicited email marketing messages more than they hate printed spam that clogs their home mailboxes. Permission-based [...]