Tag - LinkedIn Marketing

8 B2B Marketing Tips You Need To Follow

B2B marketing might be the hardest avenue because the costs are higher, and the returns are lower. No agency in the world can promise results in B2B because it’s so complicated. Businesses only buy based on need and your campaign goal is to either establish your brand so that they are familiar with you or to be found where they look when they do need your services or products. If you want to market the right way, follow these [...]

Start Writing Articles On LinkedIn

If you are your own brand and you are trying to connect with people, especially in the B2B realm, then LinkedIn is the place for you to be. You can connect with people in your industry as well as people who are in the field you want to target. For example, if you are in marketing but you offer services designed for health insurance agents, you can connect and market to agents all around the country from your profile. [...]

B2B Marketing Tips

There is nothing easy about B2B marketing. You have so much competition and your consumer is someone who doesn’t want to hear from you because they are busy trying to run their own business. It can be frustrating because traditional advertising methods don’t work as well in this area and you have fewer resources and options. To make matters worse, the cost per acquisition is going to be higher which means you need to make sure that you have [...]

Marketing Tips For LinkedIn

Linked marketing is a little different than other social media platforms because it mainly focuses on B2B. The thing you have to remember about marketing is there are two main focuses; branding and targeting. You put your brand out there for everyone to see so they become familiar with it and you target the right audience so that they see your ads. If you need to do B2B then this is the best social media platform to use because [...]

Which Social Media Platform Is The Most Valuable

You know your business needs to be on social media but you aren’t sure which platform would be the most valuable for you. For starters, you need to be on all of them. Even if you never get a single lead from one of them, they are free, get ranked well on Google and other search engines and help with branding. Not A Simple Answer The problem with asking which social media platform is best for you is that there really [...]