Tag - social media advertising

Database Marketing

How To Expand Your Data

Collecting data is nice and it’s something smart businesses do as they look to establish their brand and keep consumers updated on new products and services. However, there is a common misunderstanding when it comes to how to utilize data the right way. For example, what information do you collect when someone signs up for a promotion or buys something from you? Normally, it’s a name and an email. If you are lucky maybe a date of birth or [...]