Tag - Facebook Marketing

5 Things About Facebook Boosting You Didn’t Know

Facebook marketing or boosting is a cost-effective way for businesses to reach a targeted audience on a platform that they are using an average of four hours a day. Depending on the quality of content, budget and industry, businesses will see varying results. The key thing is to make sure that you set realistic expectations and understand that people are not on social media to buy things, but to be entertained and informed. If your only goal is sales, [...]

How Changes In Social Media Marketing Impact My Business

Whether it’s Instagram, Facebook, Twitter or LinkedIn, the top platforms have been making big changes to the way you can market your business on social media. Their goal is to make more money while also creating a friendlier and easier experience for the user. This isn’t the best news for you as people who are following your page will see fewer of your posts. That’s really amazing when you think about it, you have to now pay to have [...]

Building An Audience With Facebook & Instagram Live

It’s impossible to have Facebook or Instagram and not know about the Live feature. This feature has opened doors to social media marketing that companies are desperate to take advantage of. But why is it so popular and how do you take advantage of it? If you research television viewership, live shows seem to do far better than taped ones. Obviously, there are certain shows that have to be taped, but when compared to similar types of programing, live episodes [...]

Email & Facebook, It’s Time To Get Noticed

If there’s one thing you can guarantee in business and advertising, it’s that your client has an email address and they are on Facebook. The average person spends over 4 hours a day on their phone and the majority of that is on social media. Depending on what type of business you have, the quality of your content, your goals and budget, you will see varying results from this platform. Being able to send an ad to millions of people [...]

Which Social Media Platform Is The Most Valuable

You know your business needs to be on social media but you aren’t sure which platform would be the most valuable for you. For starters, you need to be on all of them. Even if you never get a single lead from one of them, they are free, get ranked well on Google and other search engines and help with branding. Not A Simple Answer The problem with asking which social media platform is best for you is that there really [...]

Does My Business Really Need To Be On Social Media?

As a small business owner you may be on the fence as to whether you need to be on social media or not. It’s understandable, as simple as these platforms are they do take time and money, two things you cannot giveaway without careful consideration. There are some businesses that would greatly benefit from utilizing Facebook marketing as well as other platforms. However, if you feel that you are an exception to that then there are a few things [...]

Improving Your Facebook Marketing Strategy

Have you accepted the fact that your Facebook marketing strategy is in desperate need of a makeover? Last year’s numbers were not what you expected and this year hasn’t improved much either. The problem is you have no idea how to improve on them without adding thousands of dollars to the budget, something you would rather avoid. Rather than rushing into ways of how to improve numbers, first you need to know what you are dealing with. What You Need [...]