Tag - Building A Brand

The Importance Of Branding

The majority of people will tell you they’ve never purchased a single product because of a TV commercial, billboard, ad or anything else like that. They are unknowingly lying because the fact is that we all have purchased something based on advertising. That’s why every year companies dedicate a large portion of their marketing budget towards branding and if you own a small business you cannot overlook the value in building a brand. Personal Research Still not convinced at the value [...]